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Posted by Kayleigh on 5th Oct 2021

#Trending: Dopamine Dressing And Why Should Absolutely Be Reaching For That Red Dress This Winter

The GTT girls are creatures of comfort, we all love a bit of routine. We take great comfort in knowing that Friday is cheat day (donuts for breakfast and a huge helping of pasta for lunch anyone?), we come in the door every morning and head straight to the kitchen for our coffee without even thinking about it, and we look forward to changing out our wardrobes to suit the season because every year it’s the same: pastel colours, florals, and sandals for Spring/Summer and rich earthy tones, animal print (I can’t explain this one, but animal print is just essentially Autumn. Try and tell me I’m wrong) and our favourite boots in Autumn. So imagine our confusion and, to be completely honest outrage when we found out that everything we knew before had been a lie, and that one of the most popular trends this Autumn/Winter would in fact be wearing bright colours head to toe! Even crazier, this new trend was not only influenced by fashion, but by science?

After what felt like a lifetime of lockdown, we’re finally gaining even the tiniest bit of a social life back. And we all know what this means: new outfits! We’ve spent the past few months in mostly pyjamas and loungewear and beginning to feel excited at the prospect of fashion and everything it represents. This new excitement for fashion and hope for the future has manifested itself into the trend of “dopamine dressing”, some of the more constricting fashion rules are going out the window and there is a rise in the popularity of just wearing what you want and what makes you happy. For most people this will be wearing brighter colours.

While we associate so many colours with negative emotions (blue for sadness, red for anger, green for envy to name a few), positive emotions like happiness can be harder to pin down, as it will usually depend on the wearer. One of my favourite pieces in my wardrobe is a fluffy blue cardigan that always makes me feel that little bit more confident, but for others this could be a red top, a yellow dress, or some statement pink heels. When you wear these colours that you associate with happiness, your body will produce dopamine, which our nervous system will send to our nerve cells. When created in large amounts this will result in improved motivation, memory and attention. Most people will have a colour that they love and feel a bit more confident. It’s a well known fact that GTT’S Erin is a fan of anything pink, while our very own Gina can rock a red dress better than anyone. But how can we pull off this trend without the exaggerated head to toe emerald green looks that we’ve been seeing on the runways?

This dress was the first thing that came to mind when writing this blog, and is the perfect one if you want to stand out from the crowd! The mini style is just simple enough to make a statement without seeming like you’re trying to hard, while the puff sleeve and tie effect at the waist is always a go-to when you’re looking for something to give you that hourglass silhouette that we’re all after!


If you’re worried about your outfit looking too summery, go for jewel tone like a bold crimson red or this emerald green, as these richer tones always seem to be in style this time of year. This one has a square neckline which is one of our favourite styles set to be another upcoming trend, while the ruching at the front is super slimming, hiding any lumps or bumps, as well as being comfortable and non-restricting. What’s not to love?


These trousers are another staff favourite, and are perfect if you’re looking to make a statement! The high waisted, wide legged style makes for an elongating look on the legs while they’re also elasticated at the back for maximum comfort. It’s super easy to style this one with a black bodysuit to allow the trousers to be the talking point of the outfit!


Can’t decide on just one colour? We got you! This pastel colour block knitted jumper combines our favourite things about Summer and Autumn and would be perfect paired with jeans and your favourite trainers for the ultimate weekend outfit to leave you looking and feeling amazing!


Red girls, we know you’re out there, and we know that you’re going to love this one! This occasion dress combines two major Autumn/Winter trends: bright colours and cut outs! The colour is the perfect way to stand out from the crowd, while the deep v neck and cut out effect at the waist adds a flirty feel that this maxi dress needs. The lightweight fabric at the bottom adds a romantic vibe to the outfit and skims over the natural shape in a really lovely way!



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